If you can’t find the answers you’re looking for elsewhere within
this site, check out these Frequently Asked Questions.
Do you work in any markets besides high tech and medical devices?
Absolutely. We focus our marketing efforts on technology and medical devices but about a third of our work still falls outside of these markets. In fact, we’ve done so much work within the travel industry, we’ve created a separate website to promote that work. Check out our travel design experience at www.trtraveldesign.com.
Is all of your work local?
Not at all. We work with companies throughout the country and around the world. Our current list of clients includes companies from California, Florida, Louisiana, Washington D.C., Canada, and India.
Do you take on individual projects?
Yes. We feel our greatest value is seen when there is an ongoing strategic relationship with our clients, but we do work with some clients on a more limited basis when that is what’s required. We have been providing high quality design and production services for business since our inception and have found that once a client experiences working with TR Design, they return again when needs arise.
Where is your office?
As of September 2012, TR Design has been 100% virtual. Each of us works from our home offices. Our servers are in the cloud, we are completely networked with full access to our agency management software, and completely connected to our clients via computer, phone, video conference, and so on. The transition from brick and mortar studio to virtual agency has been seamless, providing clients with increased availability and the same level of responsiveness they’ve come to expect from TR Design.
How many people are on your staff?
2 1/2. Paul and Carroll are the only full-time employees. We have a part time Office Manager and scores of creative partners whom we can call upon when needed.
Do you work on retainer?
Generally our work is done on fixed price estimates in which we outline the scope of work and provide the estimated cost. This allows our clients to effectively manage their budget without the fear of surprise fees and cost overruns. We also work under retainer agreements when appropriate, the terms of which are tailored to each particular situation.
Will you work with our existing creative partners?
We have always played well with others and have had good success working in tandem with a client’s vendors and/or with internal creative staff. What’s important is that each party has the company’s interest as their highest priority and that all have a clear understanding of each other’s role.
Do you design Websites?
Yes, we design and program Websites, usually as part of a larger branding engagement, but there are times when our client’s only need is for a new Website. We bring the same approach to our Websites as we do to all of our other work — strategic positioning, thoughtful messaging, intuitive site navigation and a refined aesthetic. We’re not Web specialists, and as such, might not be your best choice if you have expansive needs such as eCommerce, database driven sites, custom programming, etc. But if you need a first class Website that’s clearly organized, clearly communicated and beautifully designed, then we should talk.
You can see a few of our Websites here:
Do you do speculative work?
No. In the advertising world, speculative work (or spec work) is creative work done by an agency at no cost, in hopes of securing a larger contract. The time spent on spec work must be factored into the fees that an agency charges to their existing clients. We do not agree with this practice. In our business model, our clients pay only for the actual time required to complete their projects.
Will you provide design templates?
Yes. Once we have established the brand guidelines, we often provide templates for our clients so they can execute smaller projects themselves without watering down the brand we have established.
Who owns the rights to the work you create?
By law, the creator of original artwork owns the copyright to his work, unless he sells that right. In our case, the work we do is yours, with the only exception being any copyrighted creative work that is incorporated into that work. Generally, that means photography or illustration, which can be rights-managed or royalty-free. In any case, we will walk you through that process to ensure you do not violate anyone’s copyright.