by Carroll Ray | Sep 30, 2010
Not long ago, a colleague asked me “Who stole my profession?” He was bemoaning what had happened to the career we had chosen, one to which we have both devoted our entire lives. Graphic Design has changed as much, or more than just about any other role in...
by Carroll Ray | Jan 5, 2010
We spend a lot of our time creating clear and compelling brands for our clients. We develop the positioning and craft the messaging and design. We work with our clients to launch their brand and develop the tools necessary to be sure that the it’s implemented...
by Carroll Ray | Jun 3, 2009
The English language is broken. I’ve been planning to blog on this topic for some time and as I was working on my next article for Designochology, I ran into it again. Nearly every positioning assignment I work on presents challenges because of the misuse, or...
by Carroll Ray | May 19, 2009
What could a cereal company possibly have in common with a pharmaceutical or medical device company? If you had asked that question a couple of weeks ago, people would have been hard-pressed to see a connection beyond “uh, well, they’re both companies.” But after the...
by Carroll Ray | May 11, 2009
At a recent event held by The Medical Development Group (MDG), a panel of speakers spoke to device startups about the state of M&A activity in 2009. Daniel Lepanto, Managing Director of Mergers and Acquisitions for Leerink Swann spoke about the availability of...
