by Paul Tepperman | Mar 27, 2013
Whenever we’d meet with prospects, we used to show samples of projects we’d worked on, describing the challenges and showing the solutions. Sometimes a curious thing happened. If what we showed was even slightly different from a prospect’s needs or who their audience...
by Carroll Ray | Feb 28, 2013
1. Any tweet that starts with “Top 5…”. Can’t we find another gimmick to grab attention? 2. Incomplete thoughts with a link. If I have no idea what you’re talking about, I’m not going to take the time to click your link. 3. Anyone...