Controlling Your Brand

Building a brand from scratch takes considerable time and attention. But too often, in an effort to launch a new company or product, branding hasn’t always gotten the attention it deserves. The reasons are understandable: There are so many things needed to be done....

Whatever happened to Graphic Design?

Not long ago, a colleague asked me “Who stole my profession?” He was bemoaning what had happened to the career we had chosen, one to which we have both devoted our entire lives. Graphic Design has changed as much, or more than just about any other role in...

Design is Not Democratic

I recently got a call from one of my clients. In an exasperated tone, he asked me how I get people to agree on anything when it comes to design. He was in the middle of redoing his company’s website, and before he could even give me any direction about the...